Privacy Policy

Effective Date: September 27, 2025

ThisIsYu.com ("Site"), owned and operated by Joseph Peachtree LLC ("we," "our," or "us"), values your privacy. This Privacy Policy outlines how we collect, use, and share your personal data. By using the Site, you consent to the practices described in this policy.

Information We Collect

• Voluntary Information: Name, email address, comments, form submissions, or newsletter signups.
• Third-Party Information: Data received from payment processors, social platforms, or integrated tools.
• Automatically Collected: IP address, browser type, device, pages visited, time spent, and actions taken.
• Cookies: Session and persistent cookies for authentication, personalization, analytics, and security.

How We Use Your Information

• To operate and maintain the Site
• To send newsletters and promotional content
• To respond to comments, inquiries, and provide support
• To process transactions via PayPal and Stripe
• To analyze website usage and improve services
• To comply with legal obligations

Cookie Usage & Consent

We use cookies to enhance your experience. By continuing to use the site, you consent to cookie use. You may control cookie settings via your browser. We use a cookie banner for GDPR/CCPA compliance.

Email Addresses

If you subscribe to our newsletter or contact us, we may store and use your email address for communication. You can unsubscribe at any time using the link in any email.

Analytics and Retargeting

We use Google Analytics and remarketing tools such as Meta Pixel and Google Ads. These services may use cookies to show you relevant ads based on your visits to this site.

Affiliate Disclosure

This Site participates in affiliate programs including the Amazon Services LLC Associates Program. Affiliate links may place a cookie on your browser to track purchases for commission purposes.

Data Retention

We retain data as long as necessary for the purposes listed above or as required by law. Comments and user profiles are retained indefinitely unless requested otherwise.

Third-Party Access

We only share your data with third-party services necessary to operate the Site (e.g., hosting providers, email platforms). Each third-party has their own privacy policy.

Your Rights (EEA Residents)

If you reside in the European Economic Area, you may:

• Request access to your data
• Request correction or deletion
• Object to processing or request restriction
• Lodge a complaint with your local authority

Your Rights (California Residents)

Under the CCPA/CPRA, California residents have the right to:

• Know what personal data we collect
• Request deletion of personal data
• Opt out of the sale or sharing of personal information

We do not sell your personal data. To make a privacy request, email us at ca****@******yu.com with the subject "Privacy Request."

Children’s Privacy

This Site does not knowingly collect personal information from children under 16. Contact us if you believe a child has submitted personal information.

Security

We implement reasonable security measures but cannot guarantee 100% security of your data online.

Changes to This Policy

This Privacy Policy may be updated. Updates will be posted here with a new effective date. Your continued use of the Site constitutes acceptance of the revised policy.

Contact Us

Questions? Reach out to us:

Email: ca****@******yu.com
Address: Joseph Peachtree LLC, 4231 Baldwin Avenue, Culver City, CA 90232